Entrepreneur
FHF and StitchCrew launch new programme on women’s health

The two companies’ collaboration seeks to support women entrepreneurs building technology-enabled products and solutions for women’s health and wellness.
StichCrew, focused on equitable economy through entrepreneurship, and FemHealth Founders, focused on cultivating a FemHealth ecosystem, are now launching an accelerator programme focused on women’s health and wellness solutions.
The collaboration is backed by the Walton Family Foundation, that provided the two companies with a grant. Thanks to this grant, selected participants from the US will receive US$10,000.
Erika Lucas, co-founder of StitchCrew, said: “The time to invest in women’s health is now. We are proud to partner with FHF and the Walton Family Foundation to support women entrepreneurs building solutions that improve care delivery, address stigmatised areas and deliver culturally sensitive and tailored care options for women.”
The programme is targeted at early-stage companies that provide solutions for maternal health, menstrual health, pelvic and sexual health, fertility, menopause and contraception. The programme will also focus on a number of general conditions that affect women disproportionately or differently.
“About one per cent of healthcare innovation and research is invested in female-specific conditions, beyond oncology,” said Natalie Shew, FHF co-founder. “That number should be far higher. We’re excited to work with like-minded organisations to propel women founders in the heartland who want to improve and expand women’s health and wellness solutions.”
To be considered, startups must be women lead and be based in the US with the possibility of traveling to Northwest Arkansas.
The application will open in November 2022 and more information and updates on the programme will be posted on the companies websites.
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Entrepreneur
Future Fertility raises Series A financing to scale AI tools redefining fertility care worldwide

Future Fertility Inc. has announced the closing of a US$4.1 million Series A financing round.
The round was led by M Ventures (the corporate venture capital arm of Merck KGaA, Darmstadt, Germany) and Whitecap Venture Partners, with participation from new investors Sandpiper Ventures, Gaingels, and Jolt VC.
The financing will accelerate Future Fertility’s commercial expansion into Asia-Pacific and support its entry into the United States, including planned FDA 510(k) clearance for additional products as part of a broader U.S. market entry strategy.
Proceeds will also advance the development of a broader AI platform, from egg assessment through to embryo transfer, designed to support clinicians, embryologists, and patients across the full IVF journey.
M Ventures and Whitecap have supported Future Fertility’s mission to translate AI innovation into meaningful clinical outcomes since the company’s earliest stages.
Oliver Hardick, investment director, M Ventures, said: “Future Fertility is addressing a critical unmet need in reproductive medicine with a differentiated AI platform grounded in clinical data and real-world workflow integration.
“We are excited to continue supporting the company and team because we believe its technology has the potential to improve decision-making for clinicians, bring greater clarity to patients, and help advance a more personalised standard of care in fertility treatment.”
Future Fertility’s AI platform addresses a long-standing gap in fertility care: historically, there has been no objective, clinically validated method for assessing egg quality (Gardner et al., 2025), despite it being one of the most important drivers of reproductive success.
The company’s suite of deep learning tools includes VIOLET™, MAGENTA™, and ROSE™, purpose-built for egg freezing, IVF, and egg donation respectively.
The tools are based on AI models trained and validated on more than 650,000 oocyte images and are deployed in over 300 clinics across 35 countries.
Rhiannon Davies, founding and managing partner, Sandpiper Ventures, said: “The best outcomes in fertility care globally come from better data and smarter tools. Future Fertility understands that, and they’ve built a platform that delivers on it.
“Sandpiper is proud to back a team turning rigorous science into real results for patients and clinicians alike.”
Partnerships with the world’s leading fertility networks – including IVI RMA and Eugin Group across Latin America and Europe, FertGroup Medicina Reproductiva in Brazil, and most recently announced Kato Ladies Clinic in Japan – reflect growing demand for objective, AI-powered oocyte assessment in fertility care. In the United States, ROSE™ is newly available under an FDA 513(g) determination.
Research shows that approximately 50 per cent of IVF patients do not understand their likelihood of success, and many discontinue treatment prematurely, even though cumulative success rates improve significantly with multiple cycles (McMahon et al., 2024).
By delivering earlier clarity on egg quality, Future Fertility’s tools support more informed conversations between clinicians and patients, helping set realistic expectations and guide decisions about next steps.
Future Fertility’s growing evidence base spans seven peer-reviewed publications in Human Reproduction, Reproductive BioMedicine Online, Fertility & Sterility, and Nature’s Scientific Reports, and more than 70 scientific abstracts accepted and presented with partner clinics at conferences worldwide.
Christine Prada, CEO, Future Fertility, said: “Fertility treatment is one of the most emotionally and physically demanding experiences a person can go through.
“Every patient deserves objective data, not just a best guess, to support better decisions at critical moments in their care.
“This funding means we can bring that clarity to more patients, in more countries, at a moment when it matters most.”
Find out more about Future Fertility at futurefertility.com
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