African networking platform launches online community for women in tech

An African mentorship and digital social media company has launched an online community to support women in tech.

TWAA seeks to create impact in the world of networking, with a focus on tools for community mobilisation, content sharing and networking targeting the female economy.

Founded by African media and tech entrepreneur, Irene Kiwia, the company is a platform where women across the world can build groups and manage their communities in a safe space.

It incorporates multi tools for content creation and sharing, collaboration and co-creation, group management, a marketplace for products and services as well as group and one-on-one mentorship.

“TWAA is built to give women a relevant platform that addresses critical issues in digital networking including data privacy, a by-design shield from cyber bullying, inclusivity, accessibility and an overly simplified personal portal that allows women to build and manage their communities more efficiently and effectively,” Irene Kiwia said.

“It factors in varied nuances that are specific to what women find as relevant to how they use and interact with technology.”

TWAA has been in beta mode since October 2020 on its web portal. The Android app version went live in May 2021, with the IOS version launching today, August 31.

Currently, the platform has more than 25,000 members from 35 countries. It is open to early adopters who can benefit from building a wave of connections.

“What’s fascinating about TWAA is the fact that it is built to promote inclusivity with women in mind, giving users an exciting user-friendly experience with features that streamline engagement like never before,” said Linda Caroline, TWAA member and project manager at Bureau Veritas.

“For the first time ever I feel like I have a platform that ticks the key things that I needed the most in my personal development journey. It’s absolutely empowering!”

Jane Thomas, a women empowerment champion in South Africa, said: “I have been managing multiple women communities in various platforms and it’s always been overwhelming to deliver value because everything is super scattered with a user journey that is tiring to both me as a community manager and my network members.

“TWAA gives me a one stop platform to onboard my groups and interact with each group seamlessly, because the group management tools factor in everything I need to grow and bring value to my group.”

Active members can create groups and invite their communities to join and participate in mentorship, knowledge sharing, video chats, conversations and other forms of collaboration. They can connect with other members and can display their products and services in the Store section.

TWAA is currently running a campaign to get influencers, content creators, women’s groups, women’s associations and corporates across the world to join the platform and use it as a tool to build a valuable proposition in empowering women across different sectors.

The platform can be used as a forum for a range of topics across various sectors and discourse, including fashion, beauty, science, technology, innovation and entrepreneurship.

You can sign up to TWAA via wwww.twaa.io or by downloading the TWAA app.